Privacy Policy

Last updated: February 2023

At Cheibear® Pajamas, we respect the privacy of our visitors and customers. This Privacy Policy outlines how we collect, use, share, and protect personal information that you provide to us through our website and online store at cheibear.shop.

Information We Collect

We collect both personal and non-personal information from you when you visit our website, make a purchase, or engage with our brand. This information helps us provide a smooth shopping experience, fulfill orders, improve our products and services, and keep you informed about new offerings that match your interests.

Personal Information

Personal information is data that can identify you or be tied back to you. We only collect personal information that you voluntarily provide to us. This includes:

  • Contact data: Such as your name, mailing address, email address, and phone number when you create an account, place an order, contact customer service, sign up for our newsletter, participate in surveys, contests or promotions, or use other features of our website that require registration.
  • Payment information: Such as your payment card number, expiration date, CVV code, and billing address when you make a purchase. This data is processed securely through third-party payment processors and not stored on our servers.
  • Account details: Such as your username, password, and any profile information you provide for your online account with us.
  • Communications: Such as any correspondence you send to us, or details about the products and services you’re interested in and inquire about. We also record any calls with our customer service team for quality assurance purposes.
  • Marketing preferences: Such as your preferences for receiving marketing communications from us and third parties, and details about how you engage with our ads.

Non-Personal Information

We also collect non-personal information about your interactions with our website and emails. This includes:

  • Usage data: Such as pages visited, products viewed or added to cart, items purchased, and other site navigation patterns. This helps us understand how visitors use our website.
  • Device data: Such as your IP address, browser type and language, operating system, referral URLs, device type (desktop or mobile), and other technical information. This allows our website to function properly.
  • Location data: Such as your general geographic location based on your IP address. We do not collect precise GPS location data.
  • Cookie and tracking data: Such as data collected from cookies, web beacons, pixels, and other technologies to understand how you interact with our website and emails. This helps provide a tailored experience.

We may anonymize and aggregate non-personal information to analyze website traffic, trends, demographics, and other analytics. This data does not identify any individual.

How We Use Your Information

We only use your personal information as permitted by law, including:

  • To fulfill orders and provide related customer service such as returns, exchanges, repairs, etc. We need to process your payment, shipping, and contact details for this.
  • To improve our products and services by analyzing broad customer trends and preferences, and understanding how customers use our website and respond to promotions. This enables us to personalize your experience.
  • For security and fraud prevention by detecting and preventing malicious activity and policy violations. We monitor transactions for signs of abuse.
  • For marketing and communications based on your preferences. We may send you promotional emails, ads on social media, or notifications about new products and services. You can control these at any time.
  • To comply with legal obligations for record-keeping, security, fraud monitoring, and other purposes required by law.
  • To respond to your requests for order status, product information, returns, technical support, and other inquiries.
  • With your consent for other purposes disclosed at the time of collection.

We only process personal information for the purposes stated in this policy or clearly outlined at the time of collection. We will obtain your explicit consent for any other uses.

How We Share Your Information

We do not sell or rent your personal information to third parties for marketing purposes without your explicit consent. The scenarios where we may need to share personal data include:

  • Third party service providers: We partner with select vendors to handle order fulfillment, payment processing, website development, email communications, advertising, analytics, customer support, and other functions so we can efficiently operate our business and website. These partners are restricted from using data for other reasons and are required to protect any personal information shared with them.
  • Business transfers: If we’re involved in a reorganization, merger, acquisition, bankruptcy, dissolution, transaction, or steps towards an IPO, then your personal information may be transferred as part of that deal. We will notify you if any such transfer results in material changes to this privacy policy.
  • Legal requirements: We may be obligated to disclose personal information if required by subpoena, court order, or other applicable law. We will exercise reasonable efforts to provide you advance notice in order to contest the disclosure.
  • Security reinforcement: We may disclose personal information to government institutions, private organizations, and individuals if we determine in good faith that access or preservation of the information is reasonably necessary to: detect, prevent, or mitigate fraud or security breaches; comply with relevant laws or regulations; or protect our rights and property or that of others.
  • Aggregated or anonymized data: We may share non-personal information with third parties for industry analysis, demographic profiling, analytics, marketing, and other purposes.

Your Privacy Choices

You have several options regarding how your information is collected and used:

  • Email preferences: You can opt out of receiving marketing emails from us by clicking ‘unsubscribe’ on any promotional email or updating your preferences in your account. However, we will still send you transactional and account-related emails regarding orders, shipping, returns/exchanges, rewards programs, etc.
  • Communication preferences: You can opt out of phone calls and postal mail from our marketing team by indicating your preference on any forms where we collect your contact information.
  • Advertising cookies and tracking: Most web browsers give you control over managing cookies and tracking tools. You can block or delete cookies from Cheibear® Pajamas and other sites. Your browser settings also allow you to clear your entire browsing history and disable tracking. Note that our website may not function properly if all cookies are disabled.
  • Targeted advertising: Some advertising platforms like Facebook allow you to request that your personal information not be used for targeted advertising. You can control this through each network’s privacy settings.
  • Account closure: You can close your online account with us at any time. We will delete or anonymize your personal information as permitted by law. However, we may retain data for the purposes authorized under this privacy policy unless prohibited by applicable laws.

Data Retention

We only retain your personal information for as long as necessary for legal, regulatory, or legitimate business purposes. For example:

  • Account information is kept until you close your account with us.
  • Purchase history is maintained for analysis of trends and to inform future marketing.
  • Correspondence is kept for quality assurance of our customer service.
  • Payment transactions are retained in encrypted form for fraud monitoring and record-keeping as required by financial regulations.

We destroy or de-identify personal information when it is no longer reasonably required for these purposes. Our retention practices consider applicable statutes of limitation, contractual obligations, and other legal requirements.

Security of Your Information

We take all reasonable steps to protect your personal information against unauthorized access, misuse, loss, destruction, or modification. Our practices include:

  • Encryption of payment transactions, personal account details, and other sensitive data.
  • Access controls to internal systems and physical facilities storing personal information, granted only on a need-to-know basis.
  • Staff training to ensure our employees competently manage data in compliance with this policy and our legal obligations.
  • Firewall, antivirus, and monitoring tools to prevent unauthorized access and malicious activity.
  • Prompt incident response protocols in case of any data breach, to minimize impact, notify affected individuals and authorities, and prevent recurrence.

However, no online platform can provide an absolute guarantee against security breaches or abuse. We encourage you to maintain antivirus software, use unique passwords, and avoid providing sensitive information over unsecured networks.

International Data Transfers

As a global company, we may transfer your personal information to recipients in countries other than your own. For example, to process transactions, fulfill orders, or host data. These countries may not have equivalent data protection laws.

When we transfer personal data internationally, we use appropriate safeguards as required by law such as standard contractual clauses and certification schemes like the EU-US Privacy Shield. Contact us if you need further details about these transfers or the specific safeguards applied.

Children’s Privacy

Our website is not designed for minors under the age of 13. We do not knowingly collect personal data from children without consent from a parent or legal guardian, except to the extent necessary to enforce our Terms of Service. If you believe we may have inadvertently collected information from a child without proper consent, please contact us so we can promptly obtain parental consent or remove the data as appropriate.

California Privacy Rights

If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA) regarding how we collect and process your personal information. These include:

  • The right to know what personal data we collect, use, and share about you.
  • The right to deletion of personal information we have collected.
  • The right to opt-out of sales of personal information, including for cross-context behavioral advertising.
  • The right to non-discrimination for exercising these rights.

To submit a request based on these California rights, please contact us indicating your full name, mailing address, and request type. We will respond to verifiable requests within 30 days as required by law.

Privacy Policy Changes

As our company, products, and services evolve, we may need to occasionally update this privacy policy. We will post any changes here and encourage you to check back periodically. If we make significant changes, we may attempt to notify you through email or by prominently posting an announcement on our website. Your continued use of our website constitutes acceptance of the amended terms.

Contact Us

If you have any questions about our privacy practices or exercising your rights, please contact us as follows:

Email: [email protected]

Phone: 1-800-123-4567

Address: 123 Cheibear Lane, Nashville TN 37217

Thank you for taking the time to understand our privacy policy. We appreciate you choosing Cheibear® Pajamas for your comfort wear needs!